Mindset

Asbury FRESH has set itself apart by consistently reducing and strategically reintroducing friction in our operations to create a better customer experience.

Pivoting in business doesn't have to equal making drastic changes. Small, yet measurable, incremental adjustments often prove to be a better option for most small business owners.

Those first steps of our business are often glorified in hindsight, becoming epic tales of endurance and innovation. But as we embellish these memories, let's not forget the raw, real essence of our beginnings. Here's to embracing our past with honesty and pride.

Many first-time entrepreneurs dream of quitting unfulfilling jobs to start their own ventures. Over the years, I've learned the key isn't just taking the leap, but doing it with a strategic backup plan.

My year end reflection on some of the thoughts and ideas that shaped my thinking in 2023.

Control is an illusion. When facing challenges and opportunities, finding balance between the universe's harshness and beauty is key. Embracing this duality helps us navigate life with resilience and adaptability.

Confronting imposter syndrome has been a significant turning point for me, fundamentally altering my perspective on money and enriching my understanding of the multi-faceted value our businesses bring, both financially and in terms of community impact.

Ever felt insignificant when contemplating the vastness of the universe? You're not alone. But what if this feeling of cosmic insignificance could actually make your life better?

More often than not I have an item lingering on my punch list that I just can’t seem to find the mental fortitude to tackle and my inaction makes it feel several orders of magnitude larger than reality.

I love the feeling of settling into a new place for an extended period of time - the local faces who become familiar, the moments of connection over new flavors, and the sense of adventure that comes with waking up somewhere new and embracing it as home.

A little over three years ago the world came to a grinding halt. Here are some thoughts and lessons learned 3 years out from when it all just stopped.

Striving to excel in my craft while acknowledging that my methods are just one among many, I believe, is key to reducing conflict, achieving better balance, and leading a happier life, a goal that is essential not only for entrepreneurs and creatives but for everyone.

Some musings on those initial moments in an unfamiliar place and embracing the unpredictability and vulnerability of the first 24 hours in a new destination.

Some sarcasm laden advice on crushing your goals.

Break free from the constraints of your past and the labels you've been assigned; I encourage you to boldly question your current existence and embrace the transformative journey of personal evolution by taking risks and exploring new possibilities.

August of 2002 marked the start of my journey as an entrepreneur. Two decades on, I talk a bit about my experiences.

Why I like to call bullshit when someone tells me they don’t have time to devote to something to fuel their creative fire, aid in their well being or simply bring them happiness.

Lessons in humility I picked up while having a sketchy encounter with a jetty while surfing.

It's okay to leave tasks unfinished and prioritize your well-being, learning to set boundaries and intentionally create space for relaxation, which can lead to a more focused and fulfilling life.

Reflecting on the inaugural guest arrival at The Surf Village, I realize the importance of taking a moment to appreciate our achievements and the collective effort of the team, balancing pride with gratitude.

My Ashtanga Yoga journey since 2007 has taught me that consistent practice is the truest form of training, guiding my evolution from student to teacher and continually deepening my understanding and skills.

Reflecting on a recent digital detox while camping in the Catskills, I realized the power of disconnecting

My method of increasing luck involves a blend of action, sharing, and authenticity, emphasizing that proactive engagement and forming genuine connections can lead to a more fortuitous life.

Reflecting on a summer evening, I ponder the contrast between personal contentment and global turmoil, emphasizing the importance of gratitude and self-awareness in navigating life's complexities and acknowledging the imperfections and challenges alongside the joys.

I discuss the struggle of balancing hard work with living a full life, reflecting on my journey from embracing extreme hustle culture to indulging in leisure, and ultimately finding a middle path that values both hard work and self-care.

I explore how limiting beliefs affect entrepreneurs differently at various stages, using my own experiences to illustrate how these beliefs can evolve and impact decision-making, emphasizing the importance of recognizing and overcoming them for personal and business growth.

Reflecting on life's transient nature, I contemplate the inevitability of 'last times' for various experiences, recognizing the choice to fully embrace each moment or pass through life distracted, highlighting the beauty in endings and the importance of connection.

How we start our days can set the entire temperament and pace for the remainder of it.

It’s important to remember that, more often than not, progress is a series of small steps and not a monumental moment of achievement to be unlocked.

Learn how to extend your value by stacking unaligned skillsets.

At times it seems like the days, weeks and months are just melting into one another.

I relate to Richard Feynman's approach to overcoming burnout, recognizing the need to balance intense work with personal interests and passions for overall fulfillment.

Being busy is easy, especially if you’re an entrepreneur and a parent like me.

We hear a lot about finding your passion and doing something that truly fulfills you but lately I’ve been thinking that perhaps this isn’t the best approach for most people.